AVAtronics Start Up

We live in a noisy world. Increasingly in our lives there seems to be less time for a quiet moment of reflection. According to the Greek tragedist, Euripides, Silence is true wisdom’s best reply, yet it appears that the contemporary world is one where noise prevails and where the loudest is the carrier of the truth. Avatronics is a courageous startup company based in Lausanne. Their aim is to introduce predictive active noise cancellation in the communication and media reproduction devices industry. Continue reading “AVAtronics Start Up”

What does your online footprint look like?

What does your online footprint look like? How much data do you think companies have accumulated on you over the years you have been googling, shopping, using social media platforms, reading articles and so on? These were all questions that our startup group had never considered before beginning to work on our project together with PersonalData.io. Continue reading “What does your online footprint look like?”

Stretching the Limits of Electronics

Constant innovation is arguably the most important key success factor in the consumer electronics industry. Through the IMD MBA Start-up Project, my classmates and I have had the privilege of partnering with Feeltronix, a Geneva-based start-up that has developed technology that has the potential to drive the next wave of innovation in wearable electronics. Continue reading “Stretching the Limits of Electronics”

EBA Med – Group 5 Startup

Arrhythmia, a heart condition in which the heartbeat is irregular, affects millions of people globally. While in many cases arrhythmia can be harmless, certain types of arrhythmia, such as Artrial Fibriliation (AF) or Ventricular Tachycardia (VT), are known to pose significant health risks. About 80% of sudden cardiac deaths are a result of VT. Continue reading “EBA Med – Group 5 Startup”

OneSky Start-up Project

Let’s set the scene: you started your MBA less than one month ago, you know more or less what a start-up and a drone is, and then, all of a sudden you make a deep dive into the discussion: what is drone industry really about? How does air traffic work? How are the regulations evolving? How does automation affect the technology roadmap? These are just a few of the questions that pop into your mind….With your 5 team mates and company founders, you start from scratch. Continue reading “OneSky Start-up Project”