The ICP Experience

Everyone claims their ICP is special. But ours actually is. I say this half-jokingly with trademark IMD-self-awareness, half-serious. And this is because, we set out to “provoke the CEO”. When we chose our project, this was our scope description and at the same time – if you ask a set of MBAs-in-the-making – it was no scope at all. This left us with the beauty and pain to systematically identify which mountain to climb from a number of peaks surrounding us. 

The team that got together to work on this feat consists out of 5 people who have in total 7 nationalities. Clearly this is only one of many indicators of the diversity of our team, but I can truly say that the mix of people, mindsets and personalities has made the project challenging, exciting and successful at the same time.

Mirko, Carl, Hameed, Diego, Da Eun

Our main stakeholder was the CEO of a globally acting company as well as the executive team. It has been quite an experience to work on such a high profile project and discussing strategic options that will help the company to gain a competitive advantage. What was especially impressive for us was to deliver a fresh perspective on the business and bring in opportunities that would have never been considered otherwise.

During the course of the project we’ve experienced it all: spending 3 weeks plus weekends at the client site, travelling 10h per leg; working late nights; presenting to our faculty directors on the weekend per teleconference out of our hotel rooms; visiting a heavy industry production plant; client dinners (and drinks); and much more.

It was a fun journey which culminated this week in our final presentation of our recommendations. Our client is excited about the result, we learnt a ton and grew close as a team. Who could ever ask for more?

Mirko

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